About Pressence
Your brand has a story.
At Pressence, we make it come alive.
At Pressence, we are convinced: good communication does not need to be loud. It’s authentic, inspiring and targeted. With decades of experience in communication, branding and strategy, we support hospitality brands to discover and unlock their full brand potential.
We don’t believe in one-size-fits-all solutions.
We work with you to create a clear brand identity.
We ask targeted questions and help you develop a positioning and language that consistently conveys your brand.
Every brand is unique hence a customized approach is needed.
Cristina started her professional career in the hotel industry in Berlin, followed by business administration studies in Munich. Furthermore positions in internal audit at InterContinental Hotels in London and New York, at Mandarin Oriental Hotels in Hong Kong and at Goldman Sachs in London and Frankfurt have shaped her versatility, network-thinking, her service mentality and quality standards. Her leading position in one of the most successful PR agencies for luxury hotels in London, provided valuable experience and ideas. Hence Cristina is familiar with target-oriented PR strategies and approaches. Back in Germany, she founded her PR agency Pressence in 2010. Cristina is responsible for clients’ strategy development and its creative implementation.
Iris is a master of making things work – fast, focused, and flexible
Iris Gräbner was already involved with the luxury industry during her studies in business administration. Her professional career with Condé Nast Frankfurt, where she was able to build up a diverse network, including numerous luxury brands. With her entrepreneurial and analytical thinking as well as her expertise, she advised the German launches of various international magazines and was instrumental in the repositioning of the men`s magazine L`Officiel Hommes. Structure, teamwork and empathy are three important cornerstones of Iris work attitude. For Pressence, Iris is responsible as director in the areas of consulting, analysis and organization -always with the claim to already anchor tomorrow in the here and now.
Together, Cristina and Iris are a powerhouse of creativity and problem-solving.
Sophia represents the next generation of creative thinkers.
As she works towards her Master’s degree in Applied Linguistics at the Technical Univerity of Berlin, Sophia Klare is already making an impact in PR. She has been working as a junior project manager at Pressence since 2023. Sophia’s diverse language skills and passion for travel enhance their ability to recognize intercultural connections and incorporate them into communication.
Marie brings a creative flair for storytelling
After studying in Berlin and Brisbane, Marie Kempa begun her career in e-commerce before transitioning into social media marketing, where she has worked as a freelancer since 2020. Her love for travel and photography ties her closely to luxury hotels, allowing her to craft authentic and engaging campaigns. Since January 2024 Marie Kempa is supporting Pressence by managing social media and creating compelling content.
