PR– what’s the point?
- PR is an important and effective tool for external communication and is one of the key elements in the marketing mix.
- Placing a company’s core statement in an editorial framework is much more believable compared to an advertising context.
- Sincere public relations work can optimise targeted positioning in the media, hence minimizing wastage.
- Creative approaches and the right appeal will rouse journalistic interest.
- PR has a long-term effect.
PRessence is your ideal partner when it comes to public relations: As our customer, you benefit from our extensive network of journalists, editors and advertisers. We think outside the box and use extraordinary channels, when suitable. At the same time, we are always precise and professional.
Adherence to the budgets as well as efficient handling of commercial aspects are guaranteed.